How do you present yourself as a company?

Yesterday I attended a large Exhibition in London. I was struck by how different organisations presented themselves within this busy, competitive market. For me, it wasn't the stands that were the largest, or that had cost the most, that drew me in. On occasions, it was the tiniest stands that didn't have all the gimmicks, that enticed me to ask questions and engage with the company.

In the end, it was down to the people manning the stands; how they presented themselves; their body language, manner and attitude that attracted my attention: and I have to say, that of others. When they appeared friendly and inviting, people responded. No matter how many chocolates and biscuits were available, it was the people themselves that made all the difference. No prize draw made up for unfriendly people!

So what can we learn from this?? As a company, you are only as good as your staff; even if you have the best products around, if you do not have staff that engage potential and existing clients, your business is going to suffer.

We support businesses of all sizes to present themselves, via their staff, to clients and potential customers. For more details go to http://www.executivevoice.co.uk